Writing a Business Strategy Report: MBA Assignment Tips

Writing a Business Strategy Report: MBA Assignment Tips

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A business strategy report is a critical assignment in MBA programs, requiring students to analyze a company's position, identify challenges, and recommend actionable solutions. Crafting an effective strategy report requires a structured approach, thorough research, and critical analysis. This guide provides essential tips to help MBA students in the UK write a well-researched and high-quality business strategy report.

What is a Business Strategy Report?

A business strategy report is a formal document that presents an in-depth analysis of a company’s strategic position. It includes evaluations of internal and external factors, competitive positioning, and recommendations for future growth. This report helps organizations make informed decisions by leveraging strategic management frameworks.

Key Components of a Business Strategy Report

To create an effective report, include the following key components:

• Executive Summary: Provides a brief overview of the report’s purpose, key findings, and recommendations.


• Company Overview: Presents the business background, including its mission, vision, and core values.


• Industry and Market Analysis: Evaluates industry trends, competitive landscape, and market conditions.


• SWOT Analysis: Identifies strengths, weaknesses, opportunities, and threats.


• Strategic Recommendations: Offers data-driven strategies for business growth.


• Implementation Plan: Details actionable steps and expected outcomes.

How to Structure a Business Strategy Report

Structuring your report effectively improves clarity and readability. A well-organized report follows a logical sequence, ensuring that the analysis is easy to understand. Below is a structured approach:

1. Executive Summary

This section summarizes the report in a concise format. It should highlight:

• The purpose of the report


• Key findings from the analysis


• Recommended strategies

Though placed at the beginning, the executive summary is typically written after completing the entire report.

2. Introduction

The introduction provides context for the report. It should:

• Define the scope of the report


• Explain the importance of business strategy


• Outline the company or industry under analysis

A strong introduction sets the stage for the rest of the report, making it clear and engaging for the reader.

3. Company Overview

This section provides background information about the company, including:

• History and evolution


• Core values and mission statement


• Key products or services


• Market position and competitive edge

An effective company overview helps establish the foundation for deeper strategic analysis.

4. Industry and Market Analysis

A comprehensive industry analysis is essential for understanding external influences. Use strategic tools such as:

• PESTLE Analysis: Evaluates political, economic, social, technological, legal, and environmental factors affecting the industry.


• Porter’s Five Forces: Assesses the competitive intensity and profitability of the market.


• Market Trends: Identifies consumer behavior, industry shifts, and emerging opportunities.

This analysis provides critical insights into the external environment, helping businesses adapt to market changes.

5. SWOT Analysis

A SWOT Analysis is crucial for evaluating internal capabilities and external opportunities. It includes:

• Strengths: Internal advantages such as strong brand recognition or advanced technology.


• Weaknesses: Internal limitations such as outdated infrastructure or high operational costs.


• Opportunities: External factors that can drive growth, like market expansion or technological advancements.


• Threats: External challenges, including economic downturns and intense competition.

This analysis serves as the foundation for strategic decision-making.

6. Strategic Recommendations

Based on the SWOT analysis, propose data-driven recommendations. Strategies should be:

• Realistic and achievable


• Aligned with company goals


• Supported by financial and market data

Common strategic approaches include:

• Market penetration strategies


• Diversification into new markets


• Operational efficiency improvements


• Technological innovation adoption

Each recommendation should include rationale, expected outcomes, and potential risks.

7. Implementation Plan

An effective business strategy requires a well-defined implementation plan. This section should include:

• Actionable steps: A clear roadmap for execution.


• Timelines: Estimated timeframes for each phase.


• Resources required: Financial, technological, and human capital needs.


• Performance metrics: Key performance indicators (KPIs) to track progress.

A solid implementation plan increases the likelihood of successful strategy execution.

8. Conclusion

Summarize the key insights and reinforce the importance of the recommendations. The conclusion should:

• Recap the company’s strategic position


• Highlight the significance of the proposed strategies


• Emphasize the expected impact on business growth

A strong conclusion reinforces the findings and leaves a lasting impression.

Best Practices for Writing an MBA Business Strategy Report

To ensure a high-quality report, follow these best practices:

1. Use a Formal and Objective Tone

Academic writing should be professional, clear, and unbiased. Avoid personal opinions unless explicitly required.

2. Support Arguments with Data

Use credible sources such as:

• Market research reports


• Financial statements


• Case studies


• Industry analysis reports

Citing reliable sources enhances the credibility of the report.

3. Incorporate Visuals for Clarity

Graphs, charts, and tables make data more digestible. Use them to:

• Illustrate trends and patterns


• Compare financial performance


• Highlight competitive positioning

4. Apply Harvard Referencing

MBA assignments in the UK typically require Harvard referencing. Ensure:

• Proper in-text citations


• A comprehensive reference list


• Consistency in formatting

Using proper citations improves the report’s credibility and avoids plagiarism.

5. Proofread and Edit Thoroughly

Before submission, review the report for:

• Grammar and spelling errors


• Logical flow and coherence


• Consistency in formatting

Proofreading ensures a polished and professional final document.

Overcoming Common Challenges in Business Strategy Reports

1. Handling Data Overload

Students often struggle with excessive data. Focus on relevant information that supports key arguments.

2. Balancing Analysis and Recommendations

Avoid overly theoretical discussions. Ensure that every analysis section leads to practical recommendations.

3. Managing Time Effectively

MBA assignments require significant research. Start early, create a structured plan, and allocate time for revisions.

Useful Resources for MBA Students

Students can benefit from academic support platforms for assignment guidance. Those struggling with deadlines can explore MBA Assignment Help UK for structured insights. Additionally, for urgent submissions, platforms offering Do My Assignment in UK can provide useful resources.

Final Thoughts

Writing a business strategy report requires analytical skills, structured writing, and strategic thinking. By following the guidelines in this article, students can create well-researched, data-driven reports that meet academic standards. Adopting a structured approach, incorporating strategic frameworks, and supporting arguments with credible sources will enhance the overall quality of the assignment.

By mastering these skills, MBA students can effectively analyze real-world business challenges and propose impactful strategies, strengthening their academic and professional expertise.

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